Today, we're going to do one of the things we do every once in a while called Ask me a Question and they'll be also some things, some opinions in here, some new things that are just brand new that you need to know about.
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I would say now this is going to be the shortest episode ever. No doubt about it. I'm just going to briefly talk about independence and how it relates to this podcast.
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Becca Tebon. She started training clients with her 17 minute workout routine in twenty seventeen. She invented these things called powHERbands™. It's a system that she's trademarked for total body resistance training and transformation. She provides highly effective and efficient and functional workouts. She provides memberships for women online. She has a proprietary software system that each person can create their own workout from her library of two hundred and fifty exercises.
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Charlie Collins was legally blind since the age of 13 from juvenile macular degeneration. Charlie struggled with accepting his diagnosis and suffered tragic pitfalls of low self-esteem. And he chronicles this journey in his memoir, Tripping into the Light. I want everybody to get a copy of that today. He turned his challenging life circumstances around and now offers hope by teaching how to remove the blocks in our lives, develop a vision of success with clarity and fulfill our life's true purpose.
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Email Marketing Part 2. Go back and listen to 454 if you missed it, but this is 457 and we're going to jump right in with talking about subject lines. Now, what do you think the number one thing is that keeps your e-mail from getting deleted immediately when it hits people's inboxes? Fooled you, it's not the subject line, it's whether the recipient recognizes who the email is from.
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Today's guest is author and outdoorsman William Hovey Smith. Hovey's most recent business book is Make Your Own Job Any Time and Anywhere at Any Age. And he advocates conceive your own job, have fun, make money and experience the most exciting life you can imagine, which is perfect for screw the commute.
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Marcus Norman is a serial entrepreneur. He's got a multitude of businesses that he invests his time, energy and heart into. Now he comes to us from St. Croix. He served eight years in the United States Navy, and we thank him for his service, that's for sure, where he honed and sharpened his skills at a very young age while he grew into manhood. Now he's the CEO of a real estate investment firm and property management company based in Virginia.
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Email marketing. Now, you can make a lot of money with quality email marketing, and that's the way I've done it for 27 years now. But still to this day, with all the fancy social media and text and messenger marketing, people at my level make virtually all our money through email. Now, in this Part one episode, I'm going to cover the mechanics and some of the theories of email marketing. And next Monday, I'm going to cover the extremely important issue of subject lines.
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Paul Ace is here and he is popularizing the concept of CCom. It's the science of conversion and conversation and automation all put together. He founded Amplify CCom, which helps grow businesses past seven figures through eighty percent human like and twenty percent human experience. Now Amplify combines human psychology and automation to create more products in their customer's pockets.
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Maxwell Ivey is known around the world as the blind blogger. He's transformed himself from a blind, failed carnival owner to a respected amusement equipment broker, to a self-help author, motivational speaker and online publicity rock star. He's the host of What's Your Excuse? and founder of the What's Your Excuse or WYE network and you can find him at theblindblogger.net.
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I call these mistakes that people make “booby traps” because many of them are hidden and then they hurt you really bad before you even know what hit you. So that's a booby trap online. I can teach new online marketers to do these things correctly, but the worst are experienced business people who have had great success in one field and then decide to go online and then they fail miserably.
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Judith Briles is here. And in addition to having some secret sauce, she's an award winning and best selling author of 37 books, including over forty five book awards for her publishing marketing books and just a sample of some of them, Author You, creating and building your author and book platforms, snappy, sassy, salty, wise words for authors and publishers, The Crowdfunding Guide.
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Esther Inman is the CEO and founder of Virtual Assistant Internship and the host of Help Me Work Online. Over the years, Esther has helped thousands of women from all walks of life across the world work online as virtual assistants, creating virtual careers that they just love. Esther has been a guest on Her Life by Design and featured on Future Sharks, Career Shifters and Growth Lab, among other outlets.
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So what the heck is a buyer's guide? Well, I'm sure you've all seen many of them and maybe didn't realize what you were looking at was a buyer's guide. A buyer's guide is usually a document or a Web page or even a video that helps you make a decision on which product or service to buy when you're looking to purchase something. Sometimes you may see it in the form of a comparison chart.
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Judith Briles is here. And in addition to having some secret sauce, she's an award winning and best selling author of 37 books, including over forty five book awards for her publishing marketing books and just a sample of some of them, Author You, creating and building your author and book platforms, snappy, sassy, salty, wise words for authors and publishers, The Crowdfunding Guide.
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Simon Severino helps business owners, coaches, consultants and speakers and all kinds of people discover how to be able to run their company more efficiently, which results in sales that soar. And he created the Strategy Sprints method that doubles revenue in 90 days.
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Tom's thoughts on Memorial Day and his special project to help do good in the world.
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Accountability and leadership keynote speaker Sam Silverstein's mission is to empower people to live accountable lives, transform the way they do business, and to thrive at extraordinary levels. He works with organizations worldwide, and he helps them build powerful workplace cultures and long term sustainability. He's the founder of the Accountability Institute and a Certified Accountability Advisor. He's the author of 11 books, including I Am Accountable, Non-negotiable and No more excuses.
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Helping Others. You have strengths that could help others, and using those strengths can help you and your business too.
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Referral marketing. I can't tell you how many times other people have referred me and my products and services over the years. Now, some of it I can track because the people used an affiliate link to refer my stuff, but far more have sent me customers and prospects just by word of mouth. I'm going to talk about both of those kinds of issues.
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Tim Fitzpatrick is an entrepreneur, business owner with expertise in marketing and business growth. And he knows business growth because he grew one business 60 percent a year. That's pretty serious. He's got 20 plus years of entrepreneurial experience with a passion for developing and growing businesses. He currently owns Rialto Marketing and helps service businesses simplify marketing so they can grow with less stress.
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Mickie Kennedy founded Ereleases over twenty two years ago to help small businesses, authors and startups increase their visibility and credibility through press release marketing.
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Crowdfunding. How to get the money for your projects and never have to pay it back. How cool is that? So what exactly is crowdfunding? Well, it's where you get lots of people to participate in your projects, and I'm going to emphasize the word to contribute or participate, because in most cases, everyone that gives you money gets something in return.
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Michael Angelo Caruso teaches presentation skills on five continents. He's worked with Hallmark, Bank of America, Verizon, Rayovac, Citco, Nissan, many others. He's the author of Work Hacks and Dear Michelangelo, A Father's Life Letters to His Son. What a beautiful book there. He also has a highly rated speaker coaching class titled Present Like a Pro, and he loves exercise, movies and travel.
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Dominique Dom Brightmon is a DTM. That's a distinguished toastmaster. He's an award winning speaker and certified member with the John Maxwell team. He's the best selling author of Going North, Tips and Techniques to Advance Yourself. Also, Stay the Course, The Elite Performers Seven Secret Keys to Sustainable Success. And he's a contributing author to Crappy to Happy, sacred stories of transformational Joy.
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Bad reviews. Well, nobody likes to get bad reviews, but maybe I can reframe your thinking a little. You just might see how they can be used to your advantage. You really can't stop bad reviews. I mean, you can certainly decrease them to almost zero like I have by being fanatical about customer service. In fact, research that's come to light is showing that being pretty much perfect can have negative effects.
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Amy and Ian Anderson are a married couple from Tampa, Florida, that have been running their web design business together for the past 12 years, in August 2020, they rented out their house and they're now traveling around the world, changing countries every three months.
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Joey Donovan Guido is the owner of Cuppa SEO Web Design and the author of the book A Holistic Guide to Online Marketing. So in addition to running his web design firm, he offers consulting and speaking services based on the principles found in his book.
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Website hacking. So how do you know if your website has been hacked, while sometimes you don't? Sometimes the hacker is using the resources of your website server or your hosting service, where your website is held to send spam emails and do other kind of nasty things.
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After working as a network engineer at companies like Compaq, HP and Microsoft, those are all dreaded jobs folks, Dr. Ty Belnap started his own Web design and online marketing company called Port Bell SEO, and he now lives in Seattle, Washington. He has four employees, but guess what? The closest one to him lives in England.
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