I made a major shift in my strategy. It’s just not worth the time and effort anymore and for most people they could chase top rankings for a year or more and never get one. Not only did you lose all the time and money chasing the top rankings, you lost the sales you could have had during all that time. It’s long past the time when people penny pinch and think they can just write some good blog posts and have traffic pouring into their website. You have to do so much now to even have a chance of any success.