VIP Days. This is a very simple idea. Many of you have never done it before and I'll just give you some tips that I've learned through the years doing them. People will pay for an experience and personalized attention, and there's two different ways you can get them to come to you or you can go to them.
NOTE: Complete transcript available at the bottom of the page.
Screw The Commute Podcast Show Notes Episode 354
How To Automate Your Business – https://screwthecommute.com/automatefree/
Internet Marketing Training Center – https://imtcva.org/
Higher Education Webinar – https://screwthecommute.com/webinars[04:05] Tom's introduction to VIP Days [06:42] Having a team available [07:42] Working lunch and dinner together [09:38] Pre-program questionnaire [10:28] Picking up the VIPs [11:18] Video Weekend
Higher Education Webinar – https://screwthecommute.com/webinars
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College Ripoff Quiz – https://imtcva.org/quiz
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Internet Marketing Retreat and Joint Venture Program – https://greatinternetmarketingtraining.com/
Video Weekend – https://screwthecommute.com/videoweekend/
Greg Williams – https://youtu.be/BompIM9Y0zM
Barbara Cookson – https://youtu.be/Rip5z0lIQWA
Internet Marketing Training Center – https://imtcva.org/
Reverse Engineering – https://screwthecommute.com/353/
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Episode 354 – VIP Days
[00:00:08] Welcome to Screw the Commute. The entrepreneurial podcast dedicated to getting you out of the car and into the money, with your host, lifelong entrepreneur and multimillionaire, Tom Antion.
[00:00:25] It's Tom here with episode three hundred and fifty four of Screw the Commute Podcast. You got a very quick one today for you. That could make you a lot of money. It's called VIP days. This can be a great income generator for your business. Basically, you're working with one person or a small group for a premium fee. All right. We'll get to that in a minute. So hope you didn't miss Episode 353. That's reverse engineering. And that is how you look at other successful promotions and break them down. I gave you the mechanisms to record them and all that stuff so that you can reproduce them with your information. So that was Episode 353. And as always, if you want to go to a specific episode, you go screwthecommute.com and then the episode number. So that one was 353. This one is 354.
[00:01:21] Make sure you grab a copy of our automation ebook. This has saved me millions of keystrokes and fully automated, my business almost fully automated anyway. So you can grab a copy of that at screwthecommute.com/automatefree and while you're at it, pick up a copy of our podcast app at screwthecommute.com/app where you can put us on your cell phone and tablet and take us with you on the road.
[00:01:52] All right. If you know anybody or that's in your life or you yourself that are wondering about higher education, don't plunk down money at some big four year traditional place. They're desperate for you to do it now because they've been ripping people off with high fees and bloated expenses for so long now. They're hurting when people are finally waking up, probably because of this pandemic.
[00:02:18] Do you know some of them are not even given your activity fees back if you're working from home at the major university? I mean, they're just ripping people off. Yeah, I know you got to get a degree for certain professions, but in most cases, people that I teach make more than the people in those professions. And you could be making money really within a month of starting the school. We even have an elective to show you how to do that. So it's a crazy, powerful thing.
[00:02:50] It's the only licensed, dedicated Internet marketing school in the country. I sweated blood to get it, went through background checks and criminal checks and and financial checks and every other kind of check they can come up with to get the license. So it's IMTCVA.org. It's certified. It's the only licensed, dedicated Internet marketing school in the country, probably the world. And it's certified to operate by SCHEV, the State Council on Higher Education in Virginia. But you don't have to be in Virginia. That's a distance learning school when it's good distance learning. We do have live stuff. You do have an instructor you always have me to fall back on. It's just amazing. We get massively high marks from our graduates, so check it out at IMTCVA.org. And later I'll tell you how you can get a full scholarship that you can either use yourself or gift to somebody else. Plus, we give massive scholarships to first responders, law enforcement, military, military spouses. We have through the Department of Defense, we're connected with them for military spouse scholarships and and nurses also. So we just love the things you've done for us. And we want to give back to you.
[00:04:06] All right. Let's get to the main event. VIP Days said this is a very simple idea. Many of you have never done it before. And I'll just give you some tips that I've learned through the years doing them. But see, the thing is, is people will pay for an experience and personalized attention. And there's two different ways you can get them to to come to you or you can go to them. Now, those options will depend on the nature of your training. For instance, on my VIP video weekend, it revolves around my TV studio. So they have to come to me. Now, if you were just business strategizing or maybe consulting on, I don't know, let's say a dental business, you might want to go to them. Maybe you have to observe their employees on the phone and how they handle patients. Now, if it was just strategizing on the financial and maybe the marketing part of the business, the dentists are office manager could come to you or you could go to them either way in that case. Now, remember, if you have to go to them, especially if you have to fly, it could take you three days to do a one day VIP. So you do have to account for that in your fee. Now, when people come to me, I don't have that travel time, so it's much easier on me and I can get lots of work done. In the time, I would have been fighting it out at airports, trying to travel to them and back. Now, one thing I highly suggest you do is have a pre visit call. Whichever way you're going there, they're coming to you to make sure that the right expectations are there and the what they want to accomplish is reasonable. See, I've had people say, well, I want to build my website, get my YouTube channel running, put my shopping cart system and start my search engine optimization. And I want to learn Facebook ads and YouTube ads and create a bunch of them. Plus, I want to get a chatbot installed on my Facebook page.
[00:06:04] I would say, yeah, I literally I could do that, but none of it would be done right. I mean, the Facebook ads alone could be a day, a full day by itself just to get you halfway up to speed. So so you got to set the expectations so they don't plunk down this money and have wild expectations that you can't fulfill.
[00:06:27] So that's going to be bad. So you got to talk them down and make them read. Realize that before they come, you don't want to be try to do that in the middle of the day when they're thinking, I spent all this money and I'm not even getting close to what I wanted to do.
[00:06:41] So that's terrible. Now, if you have a team, it's OK to have them do some of the training. And I've never had any complaints on this because the VIP person was getting so much value.
[00:06:54] And it's not like I wasn't there at all. Like some sleazy operators, they sell you a VIP day with them and then they're not even in the state now having lunch and dinner. Well, let me wait a minute before I go into the lunch and dinner stuff, I want to talk to you about the team.
[00:07:13] So I have a guy that does video that's written three books on YouTube marketing. He knows more about it than me. So, yes, he's going to do the YouTube marketing section. Lakia is here and all she does all day long is social media. So she's going to do the social media section. And like I said, the people just get so much value.
[00:07:33] Nobody minds that I wasn't in the room for those two sessions. So you can have a team do it, but just don't disappear altogether.
[00:07:43] All right. Now, having lunch and dinner with them personally, that's what I do for sure. Besides all the strategizing and whatever else they want from me, I have lunch and dinner with them. That creates a good bond. I usually have them have breakfast and coffee before they get here so we can really get a fast start on what they wanted to learn. And that's that's impressive to them. And and you really, you know, I mean, you don't have to do it this way. I mean, if you're a good breakfast cook and want to show off a little, great. But having them with a full belly of your great waffles might really bog them down before they even get started in their learning. So you really want to get off to a fast start. So they feel like, wow, I'm really getting taken care of. Maybe this makes sense if you were doing a cooking class. But for most topics, I want them as sharp as they can be right off the bat. Now in the morning, we have them pick something off the menu of a local restaurant so we can have a working lunch, that's when they are coming to me. If we're doing my VIP video weekend, that's a two day VIP event. I do this for the first day. I have him pick off a menu for lunch. And then the second day when we're out in the field shooting, we just go to a restaurant.
[00:09:03] Now, it's really good to have lots of water around little and I suggest the smaller bottles because people take a bigger bottle and then it's it gets lost and nobody knows whose it was and it's wasted. So the little ones are better. You can get them 48 at a time at Sam's Club or BJ's or something like that. And when you do all this stuff, I still to this day get from people who are here years ago, get raving reviews about how a little thing like putting their snacks that they like here for the day, you know, made them feel so special. And you might ask, well, how did you know what snacks they liked? Well, that's the next thing is a pre program questionnaire. It asks them about snacks and drinks and if they have any allergies or aversions to dogs or allergies to pet hair or, you know, and also their travel schedule in case, you know, they don't show up, I got to try to track them down somewhere and their cell phone number and a backup person that knows their schedule in case something goes wrong. So all of these little details we've used for sure. I mean, I've been doing this over 20 years at this that the retreat center, we have needed them. So it's a good idea to collect all the information more than you need so that if something goes wrong, you'll be able to react.
[00:10:29] Now, you can pick them up at the airport or require them to rent a car. And since I have a retreat center, that's that's when we use the limo to pick them up and they stay at the house. VIP days are one step down from the full retreat, so they usually rent a car and stay at a hotel. That's how it would be for most people listening to this, because virtually nobody out there listening lets you live in their house or has a great big retreat center. So most of the time they'll be renting a car, staying at a hotel and driving over to your location. So there's not too much to this idea, folks, but it can make you a ton of extra money. Just give it a try and you could add a significant extra revenue stream to your business. Now, I told you earlier that if you're interested in a full scholarship to my school, well, people that are in my mentor program get a full scholarship that they can either use to the school or or gift it to somebody. So the mentor program is the longest running, most successful, most unique program ever in the field of Internet marketing. It's been running over twenty years. You have an immersion weekend at the retreat center where you actually live in the house with me for this.
[00:11:51] We have a TV studio next door where we shoot high quality videos, marketing videos for you. And I was at an event one time where they were charging seven hundred dollars as their seminar price. Regular price was 1500 for one of these. Very sorry, the least anybody who's ever gotten out of here was like 12 or 13 averages, I don't know, 15 to 20. And we had one couple come and do at a special part of their mentor program 53. All right. So and my video guy edits and puts graphics on and gives them to you later after you get home. So that's just one little sliver of all the things you get with this program. So it's really, really powerful. I've never had anybody challenge me. I say I triple dog dare you to find a program that gives you what my program does and nobody's ever challenged me because they can't find one. The other super big thing is that guys at my level were charging fifty or hundred thousand bucks to teach you this stuff. And I thought that's a rip off. I know a lot of these people would never even do anything for you if you gave them fifty hundred thousand bucks up front. So I structured it. So you pay an entry fee, but then for me to get my fifty thousand, you got to make 200000 net. Well, people love this. And seventeen hundred plus students later still going strong. So. So this is extremely powerful. It's one of the greatest things you could do for any young people in your life, for your own business, or if you want to start a business.
[00:13:30] And a lot of people ask me, do I have to have a business already? No, you don't. In fact, a lot of times when people come to me totally fresh in my mind, I'm saying, oh, great, I don't have to clean up their mess from some other website that they created and all that. I can start and teach them correctly right from the beginning. And we don't allow them to spend any money. We save you tons of money, too, because there's so many rip offs out there. I know what's rip off and what isn't. And it's too easy to get sucked in the spending money on crappy stuff. So it's really powerful, so you can check it out at greatInternetmarketingtraining.com and also if you're interested in the VIP video weekend for yourself, you can check it out at Screwthecommute.com/videoweekend. And then you got a two day weekend where in this case where we shoot videos in the studio the first half of the first day, then the second half of the first day is all training on what to do with the videos and how to do simple editing and what to do with them on social media and what to do with them on YouTube.
[00:14:50] Our people train you on this stuff. Then that evening I train you on equipment that they they go home and I take it to the studio and I go over all these pieces of equipment and little things that can make your videos super either. Easy to shoot, easy to edit, how to teach it, how to light people properly, all of those kinds of things. Then the next day, you and I go out in the field all day and I show you how to shoot videos, marketing videos, wherever you happen to be on Earth and tie it together so that it's a unique it's very exciting. It's fun to watch and you'll be able to do that. So check that out. We'll have a link to a guy that was here. And we did a little synopsis of the whole day. It's about a 25 minute video. We'll have a link to it in the show notes so you can see what the whole day and what he thought about it and all the stuff you can learn while you're here. So anyway, VIP days are awesome. Can be a big revenue generator for you and your business and you may not have thought of it. And they're just not that hard to put together. You just advertise it. And if somebody pays, boom, you're in business. OK, so so there you go. Check out those VIP days and next week. Oh my goodness. We're having not Monday, but Wednesday and Friday. You're not going to want the kids to watch this one. We're having sex week. We're not actually having sex. All right. But it's like Women's Empowerment Week. We have Dr. Janet Hall on Wednesday who is a sex expert out of Australia. And then on Friday, her daughter is going to expand on what her mother was talking about. Her mother talks about getting out of your your mental part of it and the daughter talks about getting into the heart part of it. But it's empowering across the board is not only about sex and even guys, you know, check into this to see what women like and all. I mean, it just is just far from from what we normally do. And we mark them as explicit on Apple podcasts because there's the language gets a little racy sometimes and everything, but it's going to be a lot of fun. And they were I mean, they're totally professionals. They have a whole business doing this. So when I talk about having a business based around something that's pleasurable when they took it to the next level.
[00:17:31] All right. So we will catch you next week and check out of the VIP video weekend here. This will be awesome for you. I mean, we have others available if you have if you're interested in video and you just want to work on your business aspect. But but that's the one we do the most of because it's so unique. And the what you learn throughout the whole both days is just crazy, very difficult to find anywhere else.
[00:17:59] So. All right. So that's it. We'll check you on the next episode. See you later.
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