Back of Room

See the Kind of Speaking Income You Could Have if You Just Knew How To Do a Really Good Job of Selling at
the Back-of-the-Room

Play the Video to Check Out These
Back-of-the-Room Sales

I'll bet 99 percent of those watching the above video haven't sold in an entire year
as much as I sold in just one of the examples.  . . Let's fix that right now!

You Could Add Millions Of Dollars To Your Bottom Line With These Simple and Proven Back-of-the-Room Sales Strategies

Hi I’m Tom Antion. I’ve been one of the most consistent back of the room sellers in the speaking industry for over 25 years of my 31 year professional speaking career.
 

It wasn’t always this way though. For years prior to my “figuring it out”, I was a top rated speaker, but I had little success when it came to selling at the back of the room. I’d schlep my books to the event, do a great job speaking and then pitch my book at the end…

This is pretty much how everyone else did it. I had little success doing it this way and when I started asking around, the other speakers doing it this way didn’t have much “real” success either.  

Better Way

I decided there must be a better way to figure this out. It was ridiculous to me that I would get such a good response from the audience and the meeting organizers, but virtually no sales. The key to the vault actually came when I started studying “audience members” instead of “other speakers”.

I quit watching what other speakers did because they undoubtedly learned from watching speakers before them and those speakers learned it from speakers before them and on and on back to when it was a different world and there weren’t tens of thousands of speakers running around the country.

It was easy for our forefathers to sell a tape set when the audience members had never seen a tape set. Now, with savvy, connected and overloaded people in the audience, you have to use a different set of tactics to sell big.

Repeatable System

My system is repeatable. Which means it isn’t just me who can make it work. All the techniques are easy. There are just a lot of things you need to do that you may now not know to do, or have been ignoring.

Learning this system and getting out of all that experimentation and years of bombing at the back of the room could mean a fortune to you starting at your next speech. Who knows how much extra money that will mean to you over your career.

How Much Could You Make?

Let’s actually explore that right now:

I’ll start on the low end. What if you could just sell a miniscule $1000.00 per speech and you do 20 per year. OK. To me it’s nothing to write home about, but to you it could be an extra $20K you desperately need to keep your speaking business viable. Or it could allow you to go from full time to part time in your dreaded JOB.

Let’s ramp it up just a bit:

What if you could sell an extra $5000.00 per speech? This is not pie in the sky. You could have a $50.00 online course and sell 100 of them each time out. There’s your 5 Grand. Maybe it’s a $100.00 course and you sell 50. Either way it’s $5000.00 in your pocket. Do 20 of those in a year and you just made $100K

Let's ramp it up a different way:

Let’s say you take another route and sell a membership for $20.00 a month and you sell 100. You only made 2 grand that day, but you made yourself $24,000.00 for the year for that one speech. If the people stay longer than a year, then you are making even more money from that speech. Do that 20 times a year and you almost hit the $500,000.00 mark.

I don’t preach pie in the sky stuff. All this is doable if you know the techniques.

Get Really Good at it and you could sell like I do (if you haven't watched the above video, I suggest you do.)

Think about this...What would it mean to you and your family if you got even a portion of the above success?

You Can Figure This Out on Your Own

I wish I could tell you all the time and effort it took me to perfect this system. It was literally hundreds of tests that took place during live speeches (I’ve done over 3000). It was tens of thousands of dollars of shipping fees sending back unsold products and that doesn’t count the embarrassment of packing up unsold products at the end of the event.

I had to test the order form. I had to test what I said at the beginning of my speech to set people up for the sale later. I had to test when to mention the price. I had to test finance options. I had to test what my package included and a hundred other things that effected how much I would go home with after the event. You could take the next several years figuring all this stuff out for yourself or you could get this inexpensive transcript and consultation and cut your learning curve by literally years. . . . That means you’ll be selling more faster.

After This Training, You’ll Have 3 Choices:

1. Speak the same number of times and make more money

2. Speak fewer times and spend more time doing things you like and make the same amount of money, or

3. Speak more times and make WAY more money

With this 63 Page Immediately Downloadable Transcript You Will Learn:

• Why physical products are important to your success (Page 4) . . . Don't worry, it's easier than ever to create Information on Thumb Drives, and get Books and Workbooks printed on demand.

• How "Intangible" products like, memberships, online courses, coaching, retreats etc. can more than triple your income (Pages 5,6, & 47) . . . This is where the BIG MONEY comes to you.

• The mindset for selling during a speech (Page 7) . . . You won't get caught up in the ego trip of standing ovations.

• A mind trick to get over the embarrassment of selling (Pages 9 & 10) . . . This will give you the fast track to getting out of your own way when it comes to pulling in the bucks.

•  How to set up the sale before you even get to the event (Pages 12) . . . You may even make sales before the event begins . . . I do.

• Exact terminology to increase your credibility Pages (13-15) . . . This dramatically increases sales.

• How to get other speakers at the event to promote you (Page 15) . . . With multi speaker events you can win big with this technique.

• How to sell while introducing yourself (Page 16) . . . And the way you do it won't make you sound self serving.

That's Not Even 1/4 of the Way Through the Book. Check Out What Else You'll Learn:

• How to use teleseminars and webinars BEFORE the event to increase sales AT the event (Pages 13 & 14) . . . Make 'em love ya and also get brownie points from the promoter.

• Negative (takeaway) selling techniques (Pages 16-18) . . . People want what they can't have. That will make them want your deal badly.

• How to handle objections (Page 19) . . . You'll squelch the naysayers before they even get a chance to speak up.

•  5 Ways to increase your likeability (Pages 20-25) . . . If you've done everything else right, the more they like you, the more you'll sell.

• The ins and outs of presentation length (Pages 26 & 27) . . . Sales can change drastically until you find your sweet spot.

• The bad things about mixing offers (Pages 27-28) . . . Mess this up and you'll be crying big froggy tears because of all the money you left on the table.

• 3 ways to use success stories and testimonials (Pages 28-30) . . . Social proof will really increase your sales.

What Do You Think Folks? All That and We're Not Even Half Way Through. You'll Also Discover:

• How to use excerpts of your products in your presentation (Pages 30-33) . . . This creates TREMENDOUS DESIRE to buy your stuff.

• How drawings create demand for your product and build your email list (Pages 33-35) . . . I demand the permission to do this as part of my contract. . . That's how important it is.

• The "Hope Level" of on stage performance (Pages 35-37) . . . Mess this up and you'll be shipping all your unsold products back home.

• 8 professional tips to keep a high level of interest during your presentation (Pages 37-45) . . . It doesn't matter how good you get at selling if the audience is snoozing during your pitch.

• The way I assemble product packages (Pages 46-49) . . . Most people confuse the audience.  . . . My way is crystal clear.

• How I do my order forms (Pages 49-50) . . . It's the fastest way I've found to make the most sales.

• The differences in the way I handle large and small crowds (Page 51) . . . where you position yourself after the speech makes a BIG DIFFERENCE in sales.

Hey, I'm Not Done Yet. You're Gonna Learn:

• All about attractive and competent helpers (Pages 52 & 53) . . . they can make or break your sales.

• How overselling can really hurt you (Pages 53 & 54) . . . You'll get credit card chargebacks, loss of your merchant account, lawsuits, pissed off promoters that won't have you back and a rotten reputation.

•  How to close the deal (Pages 54-63) . . . This is where it all pays off and this section includes "Table Rushes", "Bonuses", "Price Drops", and "Isolation Rooms"

In addition I'm going to teach you how to sell when you're not allowed to sell and you'll never get in trouble for it if you do it right.

I Can Teach You All This Stuff in Person

And I'd be happy to. I'll critique your videos, train you in person, via Zoom, email and telephone. I'll help you develop your materials and pitch and you know what else I'll do . . . I'll charge you a lot of money for that. Anything that takes my personal time necessitates much higher fees.

If you're willing to put a little elbow grease into your future sales, this transcript gives you exactly what you need to do to increase your back-of-the-room sales at a super low price. This fully updated for 2025 version of this easily downloadable digital file (convenient PDF format that can be read on both Macs and PCs) is only $97.00

Question for Tom

Q. How can you expect us to believe you can put a retail price of $97.00 for a 63 page PDF file when your last ebook "Click" sold for the same price and was 1042 pages long?

A. The "Click" book was a compilation of techniques that if you searched long and hard enough . . . I'm talking hundreds of hours of research . . . and if you paid for credible sources to feed you the latest Internet techniques, you could compile a similar book yourself. I was willing to do it and to pay me back for my research time it sold for years at $97.00. You can't do that with this ebook/transcript. This is virtually impossible to get this credible information unless you've been in the trenches like I have for many years.

Get Your Copy Today and Be On Your Way to Large Back-of-the-Room Sales.

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